Long before the internet was invented, the defining axiom in print was that “content is king.” Today, where online content dominates print content, many of the world’s top SEO and web marketing experts still say that “content is king.” Why is this the case? That even after decades, no matter the medium, content is still […]
Choosing and Buying a Domain Name
This is where it all starts when creating a web site. Finding the right domain name… one that makes sense for your business, isn’t too long or complicated, and is available. Some things to remember: Shorter is better No “cute” spellings Hyphen if you must (better to avoid, but sometimes you just can’t) Domain names […]
Why Your Content Should Pack an Emotional Punch
When you’re writing content for your website, you can write it in such a way that it sounds very factual and impersonal. Or, you can write in a way that really packs an emotional punch. By and large, most small publishers will do better with the latter approach. Of course, if you’re starting a purely […]